I’ve Got Something To Say To Realtors
September 8th, 2010

Nope, it’s not a rant. It’s about increasing the visibility of your brand – YOU.
Posted in branding, events, social media | No Comments »
September 8th, 2010

Nope, it’s not a rant. It’s about increasing the visibility of your brand – YOU.
Posted in branding, events, social media | No Comments »
August 16th, 2010

Today’s featured story is one that’s near and dear to my professional heart. It’s about the future of public relations and social media, two things I’ve spent a ton of time studying and practicing. Hop on over to Mashable and check it out.
Posted in PR | No Comments »
August 12th, 2010

I’ve been doing a ton of traveling lately (oh summer, I hardly knew ye…) and have fallen out of the habit of posting here. So, to get back in the habit, I thought I’d start by linking to posts I think are the bee’s knees. Here’s one for today from Marketingprofs, one of my favorite resources for social media news and stats.
Read “Building a Brand on Twitter: Here’s One New Way” to get some clever tips on doing just that.
P.S. If you’re not already, you can follow me on the ol’ Tweet machine: @cupcakie
Posted in branding | No Comments »
April 29th, 2010
Such a beautiful song for such a beautiful movie…
(Eternal Sunshine of the Spotless Mind – Andvari // Sigur Rós)
Posted in Music, life through my eyes | No Comments »
April 28th, 2010

I’m a reader, and, I’d like to believe, a writer (I don’t think the desire to write makes me one, even though I get paid to do so). I’ve read countless books, most of them forgettable, but one stands out as the most important I’ve ever discovered. It’s The Miraculous Journey of Edward Tulane by Kate DiCamillo, and it’s about a bunny.
Tags: Kate DiCamillo, The Miraculous Journey of Edward Tulane
Posted in life through my eyes, words of wisdom, writing | 1 Comment »
March 23rd, 2010
I’m quite excited for tomorrow. No, not because it’s Wednesday and someone will get kicked off American Idol (well, I’m sort of looking forward to that). Tomorrow I’m participating in a conference on Reputation Mangagement in NYC called “Social Reputation Management: Protecting and Strengthening Your Brand Across The Social Web.”
Tags: #BDI, PR, Public Relations, reputation management, SEO
Posted in reputation management | 1 Comment »
February 26th, 2010

I took the kids to their very first concert last night…
Tags: Annie Clark, First Unitarian Church, Metric, Philadelphia music, R5 Productions, Shaun Cassidy, St. Vincent, Wildbirds and Peacedrums
Posted in Music, life through my eyes, philadelphia, photos by carrie estok | No Comments »
February 23rd, 2010

My new favorite show is on MTV. WTF, man? This ain’t 1992.
Tags: Liz Lee, MTV, My Life As Liz
Posted in teen angst, television | No Comments »
February 22nd, 2010

So this post is a little less about social media and pop culture and and marketing nerdiness I usually write about and a little more about a topic that’s near and dear to me for a few reasons. you can break out the violins if you want-that’s ok with me. I’m gonna hit you with something a little heavy for your Monday. Ready? Let’s do it.
Tags: Anorexia, Bryn Mawr College Body Image Council, Bulimia, Eating Disorders, Jenni Schaeffer, Life Without Ed: How One Woman Declared Independence from Her Eating Disorder and How You Can Too Life Healing Center, NEDAW, The Renfrew Center, Valley Green Counseling
Posted in life through my eyes, words of wisdom | 2 Comments »
February 19th, 2010

In just over an hour, Tiger Woods is scheduled to make a statement regarding his recent sexual shenanigans, car crash incident and the future of his career in golf.
When will celebrities and their publicists ever learn?
Tags: Celebrity PR, crisis management, Tiger Woods
Posted in PR, celebrities, crisis management, reputation management | No Comments »